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Case studyHVAC · Dublin, Ireland

HPAC Services

From scattered touchpoints to one proper HVAC company. Logo, website, van, print and workwear now working together.

HPAC Services website on a desktop monitor
HPAC Services website on a laptop
HPAC Services website on a tablet
HPAC Services website on a phone

5

Touchpoints unified

1

Consistent brand

100%

Customer-facing rollout

The brief

HPAC did solid heating and air conditioning work, but the customer-facing brand did not show it. The web presence, van, print material and clothing did not feel like the same business, which weakened the first impression before a quote conversation ever started.

Package used

Launch package

What we built

Brand identity

  • Logo built for distance: readable on a van, a hard hat and a phone screen
  • Heat-and-cool colour system, red for heating, blue for cooling
  • Van wrap design for the fleet
  • Workwear: polos, hard hats and hi-vis applications
  • Building signage and print material

Website

  • Custom site at hpac.ie written for Dublin homeowners
  • Mobile-first structure with clear next steps
  • Trust signals surfaced before the pricing conversation

The result

The full customer-facing brand now feels sharper, more consistent and ready for better-fit work. The business stopped looking pieced together and started feeling like one proper HVAC company, online and offline.

Visit the live site

The brand in the real world

HPAC van wrap in red and blue
Van wrap
White hard hat with the HPAC logo
Hard hat
Branded HPAC polo shirts, front and back
Workwear
3D HPAC sign on a building
Building signage
HPAC logo across signage, print and uniforms
Brand in use
Installed heat pump unit at an Irish home
The work itself

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